"I'm really proud to be here with Larry and thankful that he's entrusted a part of his legacy to me. Bell's brews acclaimed beers such as Hopslam Ale, Oberon Ale, and Two Hearted Ale. Bell said the sale will not change the way these beers, or others, will be brewed or housed. [25][26][27] In August 2008, Bell's was able to return its primary brands to the area, after Union Beverage's parent company quit the Illinois market.[28]. Craft beer Detroit Free Press View Comments 0:00 1:21 First, let's get right to the big concern: Two Hearted IPA isn't changing anytime soon. var aTags = gptValue.split(','); 3", "2017 Best Beers in America Results - American Homebrewers Association", "Bell's Two Hearted Ale named best beer in America again", "Beer: Retailers are slammed over Hopslam Ale", "Hopslam or Hypeslam? "I love this state," Fechheimersaid. Bells Brewery, a division of New Belgium, is being sold to Lion Distribution, a distributor of major brands such as Budweiser and Heineken. Bell's Brewery to be sold as founder retires; New Belgium Independence Taps owner has decided to retire after selling the bar and building. The people who have supported us, I can't thankthem enough.". Early on, New Belgium established norms that were and still are rare in the business world: fully paid healthcare premiums for coworkers, paying a living wage, open-book management, renewable energy sourcing, a free onsite medical clinic staffed by a doctor trained in trans medicine, and more practices that, all together, represent a unique human-powered business model that continues to evolve. The acquisition will place Bells outside of national trade group the Brewers Associations definition of a craft brewery, notably less than 25% of the craft brewery is owned or controlled (or equivalent economic interest) by a beverage alcohol industry member that is not itself a craft brewer. Bells volume will no longer be counted among the BAs craft brewer data set and will have to cease use of the BAs independence seal on its packaging and marketing materials. Bells Brewery dataLayerNews.related_tags = sanitize_gpt_value2("Lion, Craft beer, Us"); [8] In September 1985, the company began to sell its own beer, brewed in a 15-US-gallon (57L) soup kettle and fermented in open fermenters covered with plastic wrap. More recently, it has been adding international craft brands such as Fourpure and Magic Rock in the UK.. Bells Brewery Announces Sale To Japanese Beverage Bells Brewery, based in Kalamazoo, Michigan, is the largest craft brewery in the United States, with 310,000 barrels (360,000 gallons) of beer produced annually. Ive been CEO of Bells for over 38 years. [16] Many limited-production beers can only be found in their general store in Kalamazoo. Kirin-owned Lion entered the US craft beer market in 2019 with the acquisition of Colorados New Belgium Brewery, then the fourth largest craft brewery in Exploring The Different Types Of Fermentation Used To Create Beer, How Many Carbs Are In Busch Ice Beer? Pairing Perfection: What To Serve With Beer Bread For A Deliciously Memorable Occasion. Bells Brewery Sells to Lion for $250 Million, Becomes a Japanese- Australian Beer Company. For its part, New Belgium is on pace to cross the 1-million barrel-threshold this year behind the IPA heavy Voodoo Ranger franchise, which makes up about 65% of the brewerys business. [4][5] As of 2021, it was the 6th largest craft brewery in the United States,[6] and was the largest independently owned brewery in Michigan when founder Larry Bell sold the company to Lion Little World Beverages - an Australian subsidiary of the Japanese Kirin beverage group at the end of 2021. After Larrys retirement and Lions selection of a new leadership team, Bells Brewery is poised for even greater success. And the opportunity to join forces with New Belgium, a "similarly minded company as our regarding their values and how they operate," was too good to pass up. And personally, as a born-and-raised Michigander, he knows how important Bell's is to the state of Michigan. I founded it in 1983 at age 25. The brewery is best known for its flagship beer, Two Hearted Ale, as well as a variety of other popular beers such as Oberon and Hopslam. Refresh consumers with expertly balanced colas, Stay on track with spot-on flavor and expertise, Win the beverage game with a premix powerhouse, New Survey Reveals Whats Driving Consumers to Energy Drinks and Supplements, Elevate Taste with Sweetensify Flavors with Brazzein, Reimagined alcohols for a happier happy hour, Processing Equipment & Systems, Automation, Control, Packaging & Packing Materials, Containers. 6 min read Bell's Comstock Brewery in Galesburg, Mich., on Nov. 10, 2021. Since then, Bells has grown into one of the largest craft breweries in America, distributing to 43 states, in addition to Puerto Rico and Washington DC. Bells ongoing goal is to brew thoughtful, creative, and artistic ales, and strives to make craft beer welcoming and open to all. Exploring The Factors That Determine Beer Shelf-Life, Navigating Tax Deductions For Beer And Wine Purchases For Nonprofit Organizations, Aged To Perfection: Uncovering The Secrets Of Yuengling Americas Oldest Brewing Tradition, Discover The Unique Flavor Of Sarsaparilla Beer: An Exploration Of Its Taste And History, Know Your Beer: An Overview Of Calories In Different Types Of Beer. I want everyone who loves this company like I do to know we have found a partner that truly values our incredible beer, our culture, and the importance of our roots here in Michigan.. Bells Brewery: The Largest Craft Brewery In Michigan That's a long time. In 1998, Bell's changed the name of its flagship summer beer from Solsun to Oberon as a result of legal action by Mexican brewing company Cerveceria Cuauhtemoc Moctezuma, makers of a beer with a similar name: El Sol ("The Sun"). And Im guessing Steve isnt either.. WebBell's Brewery, Inc. is an American craft brewing company, with operations in Comstock and Kalamazoo, Michigan.Bell's brews acclaimed beers such as Hopslam Ale, Oberon Ale, and Bells Brewery, Inc., based in Comstock, Michigan, manufactures and distributes craft beers. Im not going to lose sleep over it. Bells Brewery has a wide range of beers, so whether youre in the state or across the Midwest, you can find something to suit your taste. New parent company acquires Escanaba-based brewery New Belgiums main brewery is in Fort Collins, Colorado. Bells Brewery Announces Sale 9&10 News The brewery is valued at $500 million. Following the sale, all of the companys minority shareholders were acquired. As a result, Michigans largest and oldest independent craft brewer is about to undergo a leadership change. Lion also has an enviable portfolio of NZ wine brands, a premium fine wine business in North America and shareholdings in Four Pillars Gin and Remedy Kombucha. Lions $1 Billion Acquisition Of Bells Brewery Is The Largest Deal Bell's Brewery In March, New Belgium Brewing Company, based in Boulder, Colo., announced it would sell its operations for $10.25 billion to Anheuser-Busch InBev. Bells Brewery is deeply rooted in homebrewing, our community, and sharing our craft with beer lovers old and new. Bell's beer is distributed in forty-three states, the District of Columbia, and Puerto Rico. The deal has also cleared antitrust regulatory approval. #BellsAlwaysInspiredpic.twitter.com/wiMIF8kRa8. The brewery was founded in 1985 by Larry Bell in Kalamazoo, Michigan. We are a leading beverage company headquartered in Sydney, Australia. Bells produces eight year-round packaged beers, and numerous seasonal and limited-production beers. Bells Brewery is one of the states most well-known and respected craft breweries due to Larrys dedication to his community and his love of brewing. The sale of Bells Brewery to Lion marks a major milestone for the craft beer industry. Bells, which was a family-run business for 36 years, will be able to continue operating under Lions ownership. The dedication to brewingflavorful, unfiltered, quality craft beers that started when Larry was a homebrewer continues today with iconic brands such as Oberon Ale and Two Hearted Ale, as well asLight HeartedAle and Official Hazy IPA. Who Bought Bells Brewery? [7] The company also owns Upper Hand Brewery, a separately operated division in Escanaba, Michigan. Lion Larry Bell will remain as the companys president and CEO. Bells Brewery Inc., a Kalamazoo-based brewery, will open under new ownership in 2022 following its sale to Lion Little World Beverages of Australia. MrTappersaid that Lions approach to working with New Belgium, acquired in 2019, hadpaved the way for strong growth in the United States. There is only one brewery in the United States that makes its own documentary. Bells Brewery founder Larry Bell announced the deal with Australias Lion Little World Beverages, which acquired Fort Collins-founded New Belgium in 2019, and his Larry Bell, the brewerys founder and leader, will retire from his position as its chairman. Bells will join New Belgium as the second piece in the international beer manufacturers U.S. craft brewery platform, following the 2019 acquisition of Fort Collins, Colorado-based New Belgium. I intend to be rooting around the stacks for a while, he said. As a result, New Holland Brewing Company of New Holland is now Michigans largest craft brewery. Craft beer icon Bells Brewery bought by global conglomerate vOut +=', '; Similar to the companies wholesaler alignment, expanding Bells reach is not an immediate goal. Bells Brewery was founded in Kalamazoo, Michigan, in 1985, as a result of Larry Bells desire for better beer and a 15-gallon soup kettle. The move will see the Michigan-based craft brewer come together with New Belgium aligning the two American craft brewers. The brewerys taproom is open to the public for tours and tastings. Hendersonville, NC 28792, The North Carolina Craft Brewing Industry. The Sale Of Bells Brewery: Implications For The Craft Beer Industry A new chapter in Bells Brewerys history is now being written as the company undergoes a transition. Two craft beer pioneers are joining forces in a blockbuster deal. Bells Brewery is known for its Seasonal Wheat Ales, such as Two Hearted Ale and Oberon. Is Artificial Intelligence Taking Over the Food Industry? Bell's Brewery to be sold as founder retires; New Belgium As of 2019, it ranked seventh among all craft breweries in the United States. Its leader, Larry Bell, is retiring. Lion acquired Colorados New Belgium Brewing in 2019. Bell sold his first batch of beer commercially in 1985 and self-distributed locally until signing on with Ann Arbor-based Rave Associates in 1989 to expand its footprint within Michigan. Im super excited about where this takes us as companies.. Bell's Brewery, Inc.[3] is an American craft brewing company,[4] with operations in Comstock and Kalamazoo, Michigan. Today, Bells Brewery is the largest craft brewery in Michigan and the seventh largest in the United States. Werethrilled to be taking this next step in the United States and bringing these two great names in craft brewing together. [12], The company opened Upper Hand Brewery in the Upper Peninsula city of Escanaba in 2014. This marked the first time that Bells had taken on an outside investor in the companys nearly 40-year history. Bell's brews its Porter, Kalamazoo Stout, Lager of the Lakes, Light Hearted Ale, Amber Ale, Two Hearted Ale, Hopsoulution Ale, and Official year-round. Combined, New Belgium and Bells hold a little more than 1% share of beer category dollar sales, according to the firm. The companys beers are available in all 50 states, and Fat Tire amber ale and Voodoo ranger IPA are some of its best sellers. 15-Nov-2021 "I've been CEO of the company for 38 years. International travelers booking flights to Chicago from abroad make up the fifth most booked city. According to sources, dozens of small to mid-sized craft breweries are still looking into sales. The deal Larry Bell was well-known for his advocacy for independent craft breweries in the United States. Exploring The Craft Beer Scene In The Pacific Northwest: Where Is Badass Beer Made? In many cases, these acquisitions have led to concerns about the future of the craft beer industry, as the big beer companies have been accused of stifling innovation and creativity. Year-to-date through October 3, New Belgium has posted nearly $273.2 million in off-premise dollar sales (+19.9%), while Bells has recorded $88.2 million in sales (-4%) in multi-outlet and convenience stores tracked by market research firm IRI. "The purpose is to not make less beer and have less employees, its the exact opposite," he said.. Lion, a Japanese-Australian-American beer company, purchased Bells Brewery. Bells Brewery, owned and operated by Larry Bell, was founded in Kalamazoo, Michigan, in 1985. Bells beer is available in over 20 different styles, and it was founded in 1985. Their rustic charms will make you fall in love with them right away. In October, Goose Island Beer Company, which owns the brand, announced it was selling its business to Anheuser-Busch InBev for $38 million. Bells Brewery to Sell to New Belgium Parent Co. Lion; Managing Director of Lions global craft beverages business, Matt Tappersaid that Bells history, outstanding brewing credentialsandbrand appealwould complement New Belgium and supportthe expansion ofLionsUS operations. Several other beers are sold seasonally: Oberon Ale from late March through September (year-round in Florida, Arizona, and Puerto Rico), Best Brown Ale in September and October, Christmas Ale in November and December, and Bright White Ale (formerly Winter White Ale) from November through January. abqjournal.com 7777 Jefferson St NE Albuquerque, NM 87109 Phone: 505-823-4400 Email: cs@abqpubco.com It's also had the flexibility to take care of its employees during the COVID-19 pandemic.. Growing up as a homebrewer has had a significant impact on Larry Bells success as a brewery founder. "Iknow how important this brand, this company, (and)Larry's legacy isto the craft beer drinkers of Michigan. Lion Little World Beverages Inc., a division of Japans Kirin Holdings Co. Ltd., is acquiring Bells Brewery. The brewery, which produced 4,958 barrels of beer in 2020 according to the BA, is included in the Lion transaction. Lion Little World Beverages has purchased Bells Brewery for $352 million, the company that manufactures Two Hearted and Oberon ales. KALAMAZOO, MI (WKZO AM/FM) Kalamazoo area based Bells Brewery has announced a sales agreement that will see them join forces with New Belgium Brewing in Fort Collins, Colorado. First, the folks at New Belgium share our ironclad commitment to the craft of brewing and the community-first way weve built our business, he said. Bells currently brews more than 20 beers for distribution out of its Comstock brewery as well as many small-batch beers that are served at the Eccentric Cafe in Kalamazoo. Its not a hostile takeover. So Bellturned to his Board of Directors, which agreed that selling the company was the best option for the legacy of Bell's and its some 550 employees. Bells Brewery sells to Lion, an Australian-owned company that is part of the Kirin Group. Lion plans to invest heavily in the company and help it grow its business. The dedication to brewingflavorful, unfiltered, quality craft beers that started when Larry was a homebrewer continues today with iconic brands such as Oberon Ale and Two Hearted Ale, as well asLight HeartedAle and Official Hazy IPA. It is an iconic Michigan brewery that will undoubtedly thrive in the craft beer industry for years to come. Mallett received the BAs Russell Schehrer Award for Innovation in Craft Brewing in 2002. Lion has recently acquired New Belgium Brewing Co., which is headquartered in Fort Collins, Colorado. Fat Tire and Voodoo Ranger IPA are two notable new Belgium beers. New Belgium Brewing to merge with Bell's Brewery - The Denver { "We hope ourconsumers continue to support those employees.". [4] In 2007 the company re-entered the market through new distributors by creating two new beer brands: Kalamazoo Royal Amber Ale and Kalamazoo Hopsoulution. Begun as a homebrewing store in 1983, and producing beer since 1985, it is the oldest existing craft brewery in Michigan and the oldest craft brewery east of Colorado. Language links are at the top of the page across from the title. Kirin Just Bought Bell's Brewery. Bells Brewery Inc., the company that owns the popular Two Hearted Ale and Oberon brands, is currently in the process of being acquired. He once accused brewery owners of selling all or parts of their operations to large international brewing conglomerates. Larry Bell, the founder of Bells Brewery, announced on Monday that he had reached an agreement with Lion, an Australian brewer. On December 31, New Belgium officially completed the sale of Kalamazoo-based Bells Brewery. Fat Tires has previously transacted in the last two decades. Larry Bell } It staffs roughly 700 employees. Bells became one of the nations largest craft brewers in 1985 after being founded. In recent years, there has been increasing speculation that Bells beer may be bought out by a larger corporation. I really wanted to make sure that Bells would get transitioned to a good company to carry on the legacy of brewing and community commitment and valued employees, he said. Lion beer is produced in Australia. }); Kirin-owned Lion entered the US craft beer market in 2019 with the acquisition of Colorados New Belgium Brewery, then the fourth largest craft brewery in the US. Coming to Kalamazoo to attend Kalamazoo College, Larry Bell started homebrewing in the early 1980s and opened a homebrew supply shop in Downtown Kalamazoo in 1983. The company is famous for its flagship beer, Fat Tire Amber Ale, along with year-round favorites like Voodoo Ranger IPA, Dominga Mimosa Sour, and La Folie Sour Brown Ale; as well as an award-winning wood-aged sour program and innovative limited release beers. Bells Brewery is known for its wide variety of beers, including its flagship beer, the highly acclaimed Two Hearted Ale. Other year-round staples include the Official Hazy IPA, Light Hearted Ale, Porter and Lager of the Lakes. New Belgium expanded to Asheville, N.C., in 2016; Denver, Colo., in 2018, and San Francisco in 2020. There are dozens of craft breweries in the state of Great Lake, making some of the most daring and interesting brews in the country. Its flagship brands are Two Hearted Ale and Voodoo Ranger, which were voted best beers in America four times. Financial terms of the transaction were not disclosed, although Lion will acquire 100% of the Michigan-based craft brewery, which operates in Kalamazoo and Comstock. [10] A larger production facility in Comstock opened in 2012, increasing the company's brewing capacity from 180,000 barrels to 500,000 barrels per year. Lion will also acquire a stake in Brooklyn Brewery, the 12th largest craft brewery in the United States. Additional beers are sold on tap at its brewpub. In October of 2018, it was announced that Anheuser-Busch InBev had reached a deal to acquire Bells Brewery. Bells will complement New Belgium and support expansion of Lions US operations, according to Matt Tapper, managing director of Lions global craft beverages business. Yunker will report to Fechheimer and also join the combined entitys leadership team. 15-Nov-2021 at 13:36 GMT. Lion is a subsidiary of the Japanese beverage company Kirin. Bells currently brews more than 20 beers for distribution out of its Comstock brewery as well as many small-batch beers that are served at the Eccentric Cafe in Kalamazoo. Celebrate with us; tell us about your first #BellsBeer. This isnt a money grab. To learn more about New Belgium, visitNewBelgium.com. Bells, at the time of its sale, was the sixth largest craft brewery in the United States and the largest independently owned brewery in Michigan. Credit: sipwhiskey.com In addition to New Belgium, Kirin Holdings, an Australasian subsidiary of Anheuser Busch, owns other Australian wineries. And for me that time is now, Bell said. The company was founded in 1991 by Jeff Lebesch and Kim Jordan. When Larry Bell began his journey as a homebrewer, he was dedicated to brewing flavorful, unfiltered, and high-quality craft beers. Fat Tire and Ranger IPA are two of the brewerys most well-known Belgian beers. Founded in Kalamazoo, Michigan, in 1985, Bells is the top-selling craft brewery in its home state, selling $48.5 million in Michigan chain retail Jan. 1 to Oct. 31, BEER LOVERS: Bells Brewery is in the process of selling to Australian-based brewer Lion. Bells Brewery has a long and proud history in the Midwest. Bells Brewery, Inc. is a craft brewing company located in Kalamazoo, Michigan, United States. Theyre a great match for New Belgium, another pioneering US craft brewerand both companies sharea deep commitment to their co-workers, communities and customers. Speaking to Brewbound, Bell said he recently beat a second bout with cancer. The Bells Brewery website describes the Lion as follows: The Lion is a powerful and regal creature, and its no coincidence that our flagship Kalamazoo Stout shares its name. This is a significant step in terms of bringing that platform together, he continued. Jolly Pumpkin and Right Brains sour beers are known for their country-inspired flavor. [11], In late 2012, the Bell family repurchased all stock held by outside investors, returning the company to full family ownership. Founded in 1985 in Kalamazoo, Michigan,Bellshas distribution across 43 states as well as the District of Columbia and Puerto Rico.Its flagship beers are national brands: and include Two Hearted Ale, voted the best beer in America on four consecutive occasions by members of the American Homebrewers Association., Founder and president Larry Bell will retire, selling his stake in Bells to Lion. thrilled to be taking this next step in the United States and bringing these two great names in craft brewing together. Craft brewer Bells Brewery sold to Australias Lion 2023 USA TODAY, a division of Gannett Satellite Information Network, LLC. The net worth of Bells Brewery is calculated by comparing Bells influence on Google, Wikipedia, YouTube, Twitter, Instagram, and Facebook to that of any other company in the world. In October of 2018, it was announced that Anheuser-Busch InBev had agreed to sell its stake in craft brewer Elysian Brewing Company to New Belgium Brewing Company. Fat Tire Amber Ale, the companys flagship beer, is a huge seller. Celebrate St Patricks Day In Orange County With A Pint Of Green Beer! This brewery produces a diverse range of seasonal and specialty beers. [13][14] This brewery produces UPA (American pale ale), Upper Hand Light (lager), Yooper Ale (pale ale), Escanaba Black Beer (black ale), Upper Hand IPA (India pale ale), and a variety of seasonal and specialty brews. Large brewers have been increasing their purchases of craft breweries in recent years as the industry consolidates. Second, this was the right time. Lion Bell says he has taken a break from beer to get his taste buds back. And it's the latest move in an embattled American craft beer industry facing all kinds of challenges, ranging from market saturation to an aluminum can shortage to theCOVID-19 pandemic, which shuttered indoor dining for many breweries and forced them to find alternative strategies for selling their beer, such as curbside pickup. Bells Brewery is committed to assisting new homebrewers in continuing this tradition by welcoming them into the community. J.P. Grazianos has been closed for the rest of the weekend as a result of an employees COVID-19 test. The companys growth is a testament to the popularity of its beer and the craft brewing scene in Michigan. As we think about the entire strategy and entire opportunity, well obviously look at those seven states, Fechheimer said. Since 1996, the Kalamazoo-based company has grown to be one of the states largest and oldest independent craft breweries. Also joining the leadership team will be Bells VP of operations, John Mallett, who will be focused on integrating the two organizations. From its inception in 1802, Lion has built a reputation for quality, craftsmanship, community involvement, and sustainability. When we first partnered with New Belgium,we committed tonot only support their growth, butprotect and nurturetheiruniquehuman-powered business model. Lion, based in Australia, paid $358 million in total for New Belgium in 2019. This decision ultimately came down to two determining factors. Bells Brewery will continue to operate as an independent company. Bell's Brewery Bells portfolio will give Lion iconic craft beer brands, including flagship offerings Two Hearted Ale, Oberon wheat ale and seasonal Hopslam IPA, in addition to New Belgiums Fat Tire amber ale. This has led to some concern among fans of the brand, who worry that the beer may lose its independent, small-batch character. Other popular beers brewed by Bells include the Two Hearted Ale, a 7% ABV IPA, and the Oberon, a 5.8% ABV wheat ale. As a result of his cancer diagnosis, he was given some mature adult advice about what he should do with his life. Over the years, Bell's has become an industry leader in safety,qualityand human resources, and has paved the way for the hundreds of craft breweries across Michigan. A beverage company based in Australia, Lion is expanding its international reach. The brewery, which is located in Grand Rapids, was founded in 1997 by Mike Stevens and Dave Engbers. Pairing Perfection: What To Serve With Beer Bread For A Deliciously Memorable Occasion. By bringing together two of the largest and fastest-growing craft brand families in the country and unifying our companies under a single business model, were creating one of the best and largest craft portfolios in the country., On this date in 1985, Larry Bell sold his first commercial beer. The BA honored Bell with its Recognition Award in 2010 as a leader whose inspiration, enthusiasm and support have contributed to the brewpub and microbrewery movement. In September, the trade group gave the same award to Mallett, who also serves as president of the Master Brewers Association of the Americas and chairperson of the American Malting Barley Association in addition to his long career at Bells. On the same Twitter account, Bells Brewery has over 1.52 million followers. Over the last few years, several of Michigans best craft beer makers have been either sold or partially sold. Its leader, Larry Bell, is retiring. Lion is a leading beverage company headquartered in Sydney, Australia. 147 First Avenue East Bells will be operated under New Belgium Brewing of Fort Collins, Colorado, which sold to Kirin in 2019. Larry Bell, a respected leader in the brewing community, is retiring from Bells Brewery, where he has worked for more than 40 years. Brewbound Podcast: Who is the Craft Beer Drinker in 2023? Related tags Only time will tell if King can keep his promise, but for now, Bells fans can rest easy knowing that their favorite brewery is in good hands. The move will ultimately combine Bell's, the 16th-largest overall brewer in America by sales volume in 2020, and New Belgium, the 11th-largest, into a "new American craft beer leader," though both will retain their brands and beers. }); Copyright - Unless otherwise stated all contents of this web site are 2023 - William Reed Ltd - All Rights Reserved - Full details for the use of materials on this site can be found in the Terms & Conditions, Related topics Consecrator Doppelbock is released once a year. The company produced 135 barrels in its first year. Kirins purchase of Fermentum comes just days after the company was given approval for a $368 million deal (U.S.) to purchase Australias Fixation, Stone, and Wood breweries.
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